I was reading this article on Sylicon Alley Insider and I was surprised by the title “Mint Acquisition Brings Internet M&A Multiples Back To Lofty Levels“. Reading, I found this words:
Intuit is buying personal-finance site Mint.com for $170 million. This represents a fairly rich acquisition price relative to current financial performance:
If our projections of about $10 million in revenue this year are accurate, that would be a 17-times multiple of revenue.
Is it 17 times multiple so high for a startup that probably is closing this year with revenues, that is not burning cash, that work in a evergreen market (banking and finance) with a free product? I don’t believe so.